It seemed as if the world was just settling into the ‘new normal’ when the cost of living crisis hit the UK- and now as marketers, we must ask ourselves whether this sudden change has affected the new normal? As marketers, we understand the necessity for adaptability from a media buying prospective, but it’s time to consider the effects of the rising cost of living through the eyes of the consumer.
Read MoreWelcome to another edition of Magnet, today we’ve got a line up of the newest campaigns to talk about.
Enjoy.
Read MoreWelcome to another edition of Magnet! Today we’re discussing Deliveroo & it’s new advertising platform.
Enjoy.
Read MoreWe’ve talked about Reddit previously on the blog, however we wanted to highlight it’s recent rise with amazing advertising partnerships, the data supporting it as a very reputable social platform for audiences and consumers, and most importantly, community.
Read MoreWelcome to this weeks Magnet. We have the Queen’s Platinum Jubilee celebrations and the long bank holiday (enjoy everyone!) and it is also the beginning of Pride month- two big reasons to be celebratory!
Read MoreWelcome to Magnet- it’s been a year since the first edition, 52 weeks of industry news and campaign achievements! Here’s to many more editions of Magnet.
Enjoy, dear reader.
Read MoreThe Video content landscape is getting bigger and bigger, and there have been many developments recently in the streaming space.
Read MoreWelcome to Magnet! We hope you’re enjoying the warmer weather- this afternoon MAG are having some much needed catch up time out of the office ( but we wouldn’t leave you without Magnet!). but to all your hard workers reading this, this is a reminder to give yourself a break as well.
Enjoy.
Read MoreTo be immersed within the marketing industry is to understand the audiences we’re reaching, so today we’re delving deep into understanding a truly dynamic generation- Gen Z.
Read MoreToday, we wanted to showcase just how simple it is to be contextual, with our national campaign for Decathlon! One of the cities it’s advertising it’s store openings is Liverpool.
Read MoreWelcome to the 50th edition of magnet, sit back and enjoy!
Read MoreIt’s a statistic filled edition this week, and we’re talking about a bike ride one our team are doing in support of charity- details below.
Read MoreIn the office, we’re all talking about...Elon Musk’s Twitter takeover. Quite literally.
Did Elon acquire the world's leading social microblogging channel because he wants full freedom of speech and to further influence the share price of his global brand, Tesla, or does Elon have bigger plans? We all have our predictions, but the future is, err, innovative…
Read MoreWelcome to this week’s magnet. We’re talking eye-catching creatives, Netflix considering advertising & bringing your attention back to C-Flight launching.
Enjoy.
Read MoreWelcome to Magnet! And to those of you who celebrate - happy Easter!
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